A Kedger creates the first French sports shoe made of recycled wool: UBAC!

After finishing at the KEDGE Business School’s Paris campus, and spending a season on the Ile of Ré as a street vendor, Simon and Mathilde launched a business selling products made from wool. That’s what gave him the idea of creating a new brand of shoes: UBAC.

As the textile industry is still among one of the most polluting sectors of the world, UBAC applies that which must become the standard of the textile of tomorrow. Effectively, the production of this shoe “avoids the overproduction of materials, particularly synthetic and cellulose textiles that use a lot of water and energy. The wool is not re-dyed and so water and energy is saved, and the risk of polluting is reduced,” explains Simon. The fact that they are made in France is also important for UBAC, the wool of these shoes is recycled through a production system located in the Tarn (81); the recycled polyester laces are manufactured in Maine et Loire (49), the recycled boxes in the Isère (38), and the design was realised in the Drôme (26).

These shoes are unisex and are available in five colours with three alternatives of laces (urban grey, creamy white, pink syrup, green bottle and black night). Lightweight, soft, supple, and water resistant… these sneakers have it all.

UBAC sneakers are currently on presale on Ulule. The introductory price is 79 euros and, as a bonus, delivery is free. In addition, a tree is planted by Reforest'Action for each order placed (already more than 138 trees will be planted - or about an area of 2000m²). It should be noted that the first deliveries are planned from the beginning of 2019.

Do you want to support the project? Head to the Ulule crowdfunding platform for even more information. The fundraising takes place until 5 November 2018 (We’ve already reached 306% of our target in pre-sales). Also follow this link to our Facebook and Instagram pages.

SUPPORT THE PROJECT ON ULULE

"Together we can reinvent the textile industry of tomorrow!"

Contractor Entrepreneurship Gift idea Made in france Mipu Mode PIU Ready-to-wear Start up