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A KEDGE graduate has been appointed Deputy Director and Director of Business Development and Marketing at CNED
Lionel Madec, a 2015 graduate from KEDGE’s MBA programme, began his new position as Deputy Director and Director of Business Development and Marketing of the CNED as of 1 June 2021.
CNED, which is a public institution under the aegis of both the Ministry of National Education, Youth, and Sports and the Ministry of Higher Education, Research, and Innovation, has recently appointed Lionel as Deputy Director and Director of Business Development and Marketing.
Lionel holds a University Diploma in Management and an Executive MBA from KEDGE Business School. He began his career in 1998 and has since held various management positions in the retail sector.
In 2016, he was appointed operational director of GRETA Lille Métropole, one of the largest training providers in the Lille metropolitan area, and has held the position of Commercial Director of the CNED since 2018.
In his new position, Lionel will be in charge of overseeing and implementing marketing, business development, customer relations, customer knowledge, and commercial administration policies.
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