Class of 1984: 40 years on, a reunion full of memories...
What do KEDGE Alumni think about KEDGE? Take part in the survey to move the school forward!
Did you graduate from KEDGE? As a follow-up to the survey on the reputation and image of business schools previously carried out by KEDGE, we would appreciate your taking five minutes to give us your opinion!
As we announced last December, KEDGE wants to readjust its positioning in terms of brand image. It also wants to involve its network of 68,000 graduates in this process. A few weeks ago, some thirty graduates volunteered to take part in a focus group led by KEDGE Alumni. Those few hours of discussions between graduates were extremely valuable for the KEDGE teams as they revealed both KEDGE's strong points and its weaknesses and helped us understand what graduates want for the future of their school.
Today, the school wants to validate these findings via a larger-scale online survey.
Take part in our survey on the reputation and image of business schools (5 min)
As a KEDGE graduate, you are an integral part of our powerful network of almost 70,000 alumni. A network this large plays an important part in the image that KEDGE presents to the world.
It’s therefore only natural that KEDGE seeks your participation in the evolution of its brand image by asking for your opinion as a graduate of the school.
As such, KEDGE is currently conducting a survey on the reputation and image of business schools. This study is important for the further development of our school.
I WANT TO PARTICIPATE IN KEDGE’S FUTURE
i’LL GIVE MY OPINION AS A GRADUATE
Duration of the survey: 5 min
We’re very interested in your opinion as a former student, as it will influence the focus of our future communications.
If you are currently a student, please do not answer this survey. Another questionnaire more relevant to students will be sent shortly.
What we are asking is that all graduates become actors in the future of KEDGE, and therefore in the value and reputation of your degree.
The entire KEDGE team would like to thank you in advance for taking less than five minutes of your time to answer this short questionnaire.
Your answers will, of course, remain confidential.
WHAT HAPPENS AFTERWARDS?
Once we receive your responses, and once the results from the focus groups have been returned and analysed, the school's communication teams will work on promoting the KEDGE brand. This will be a long but exciting task during which all parties involved will be regularly surveyed so that the results correspond to the group that KEDGE represents (graduates, students, partners, employees, etc).
We would like to thank in advance all graduates who contribute to the brand identity of KEDGE by responding to our online survey and participating in our focus groups.
The KEDGE Alumni team.
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