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06/02/2025

🎓 KEDGE BS graduate Loïc Corbi joins Olympique de Marseille

Loïc Corbi, kedger joins the Marseille-based club to boost the activation of its partnerships, a strategic area for OM.

🔵 OM is banking on talent and experience by welcoming Loïc Corbi to the position of Partnerships Activation Executive. A key mission to boost the club's sponsorship activations, which represent a strategic part of its revenues.

🚀 A rich history of sports and events

This is not Loïc Corbi's first challenge. Before joining the Phocaean club, he contributed to the success of the Paris 2024 Olympic Games, where he held the position of Commercial Operations Coordinator.

"By saying that I evolved 5 years for the GIP Grand Prix de France de Formule 1- Le Castellet which indeed enabled me to acquire valuable expertise in partnership activation."

⚽️ Sponsorship: a strategic lever for OM

Sponsorship plays a central role in the club's economy, accounting for 35% of its sales. Loïc's arrival is part of a strategy aimed at strengthening partner relations and devising new, innovative activations.

👏 A new challenge for Loïc that promises great success under the OM colors. Congratulations on a fine career!

Credit: LinkedIn Olympique de Marseille

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